Free People: Social Media Assistant at Urban Outfitters

Posted 1 week ago

Pennsylvania
Founded in 1984, Free People (www.FreePeople.com) is a women’s fashion label that operates whole­sale, retail, and direct-to-consumer businesses. The retail and wholesale presence encompasses over 100 stores in the United States as well as three wholesale showrooms whose teams have cultivated relationships with over 1,400 specialty boutiques and department stores across the globe. In addition, we produce a direct-to-consumer catalog and website, providing an inspiring shopping experience for the carefree, confident, and curious young woman who appreciates our distinctive assortment of apparel and accessories.

Title

Free People Social Media Assistant

Overview

The Social Media Assistant focuses on building and growing a true community within our social media platforms, engaging with customers, and identifying and connecting with influencers to help convey the FP lifestyle and brand identity.

Responsibilities
  • Schedule and publish content across social media platforms, including Instagram, Instagram Stories, Twitter, Facebook, Pinterest, and TikTok
  • Engage with our customer on all social media channels
  • Develop new strategies to grow all social media channels, particularly Facebook, Pinterest and TikTok
  • Collaborate with Digital Marketing Team and Merchandising Team to ensure alignment on campaigns and product launches
  • Assist in recapping social campaigns
  • Work with influencers and partners on social initiatives
  • Work as part of a team to develop larger social media campaigns
  • Assist in content creation for both the @freepeople and @fpmovement Instagram accounts
  • Capture behind-the-scenes content and social coverage of events

Qualifications
  • 1-2 years of social experience or a relevant internship
  • Very strong presentation and communication skills
  • Ability to work in a fast-paced environment while prioritizing to meet deadlines.
  • Understanding of social media platforms such as Instagram, Instagram Stories, Twitter, Facebook, Pinterest, TikTok and other popular or emerging sites
  • Excellent writing skills
  • Experience using Microsoft Office including Word, Outlook, Excel and PowerPoint
  • Passionate about fashion, media, and the Free People lifestyle
  • Team player and collaborator. Excellent communication skills.
  • Photoshop experience is a plus

Education

Bachelor’s Degree in Fashion, Business, Media, or a related field.

Location

Philadelphia, PA

The above information has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.

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