Marketing Manager, Asia-Pacific at Adyen

This is Adyen

We took an unobvious approach to starting a payments company, building a platform from scratch. Today, we're the payments platform of choice for the world's brightest companies. Speed is the foundation of our company. We think fast. We work fast. We launch fast. We are honest, direct, and try to have some fun too. We’re creating our own path, with a global team driving sustainable growth. To maintain our momentum, we need people to join us in finding new ways of solving our unique challenges - people like you.

Marketing Manager, Asia-Pacific

We are looking for a Marketing Manager to lead, plan and execute integrated marketing campaigns in Asia Pacific, build Adyen’s brand and strengthen our position as a market leader.
The ideal candidate has integrated marketing experience with strong end-to-end campaign know-how and a growth-mindset to deliver integrated marketing programs that drive brand awareness, consideration and preference.

What you’ll do

  • Develop and own the overall marketing strategy for APAC markets, working with relevant stakeholders, in line with broader company objectives
  • Develop integrated marketing programs to build our brand, drive consideration and generate leads using digital marketing, events, partner marketing, social and webinars
  • Plan effective digital marketing campaigns that drive prospects down the sales funnel
  • Lead the execution of marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes
  • Be the local market expert, and work closely with APAC marketing (Events, Content, PR) to surface country insights and customer success stories, aligning to ensure consistency in brand identity and narratives
  • Collaborate with local commercial leads, regional and global teams of marketing, designers, product managers, sales, subject matter experts, and external influencers and agencies to produce inspiring marketing programs
  • Ensure a single source of truth of our prospects and contacts by integrating lead generation data across social media, marketing automation and CRM platforms
  • Champion the latest marketing trends, technologies and marketing platforms to support go-to-market efforts
  • Track and evaluate the impact of marketing programs in achieving their stated objectives, report on results and optimise future campaigns
  • Manage partners and agencies to drive and deliver effective marketing programs mapped to business objectives

Who you are

  • 8+ years of B2B marketing experience, experience in the technology or financial services space is a plus
  • Strategic and hands-on: from developing a relevant strategy for the market to delivering impactful programs that work
  • Demonstrated ability to take initiative, think ahead, engage proactively and make great things happen
  • A self-starter with strong project management skills to drive projects forward
  • Comfortable working autonomously in an unstructured environment
  • Experience with Marketo and Salesforce a plus
  • Good understanding and appreciation of working in a fast-paced, multi-cultural environment
  • Manage partners and agencies to drive and deliver effective marketing programs mapped to business objectives
  • Due to Covid-19 and border closures globally, we are only able to consider candidates who currently reside in Singapore and preferably able to work without a work visa sponsorship for this role. We are keeping the situation under review and will adjust our position accordingly.

Who we are

Adyen is the payments platform of choice for many of the world’s leading companies, providing a modern end-to-end infrastructure connecting directly to Visa, Mastercard, and consumers' globally preferred payment methods. Adyen delivers frictionless payments across online, mobile, and in-store channels. With offices across the world, Adyen serves customers including Facebook, Uber, Spotify, Microsoft, Singapore Airlines, and L'Oréal.

Ready to meet us?

If this role looks like your next challenge, apply by clicking the below link. We can’t wait to meet you!

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